How to Start your Own Beauty Business
posted 8th August 2022
Beauty therapy is all about helping people look and feel good about themselves. Are you that kind person that is always helping your friends with their makeup before heading off to a big night out?
Or maybe you have a wealth of knowledge about skincare and people ask your advice about what products they should use because you seem to be a bit of a skin guru!
Or maybe you have just always been interested in beauty therapy in general and hey it's a great hobby, right? Spending endless hours on beauty tutorials on YouTube, following all those beauty influencers on Instagram and just basically absorbing all things beauty. Can you relate?
But what if you could turn that hobby into your very own beauty business?
It's no secret that the beauty industry is booming and it's an industry that any savvy entrepreneur (that's you) would like a slice of!
Just think about it for a moment, imagine your future... and how happy you will be that you finally took the steps, found the courage and managed to build the beauty business you've always dreamed of.
HERES OR TOP-TIPS ON STARTING YOUR OWN BEAUTY BUSINESS
1. Business Name and Brandings
First of all, have a think about what you want to call your business and do some research into the type of branding you like. You can research different types of branding styles and logos on Pinterest and even check out some branding accounts on Instagram for inspiration. Think about the colours and fonts you will use to promote your business and start setting up your social media pages with your new business name - exciting!
2.Know your Competitors
Whatever location you decide on, you want to know who your competition is. And not so that you can move in and undercut their prices! We Believe that's Such a dreadful tactic! No, you want to just find out what services they offer and their pricing structure. So that you can decide what services you want to offer.
3. Complete your business plan
Your Business plan is a fundamental step to launching your new beauty business. You will want to include things like Marketing plans, Finances, Location, Visions and goals. Without a clear and concise plan can you really ensure you are launching your business to your best ability for maximum success?
4. Get Qualified
Even if you have a natural flair for makeup, can apply perfect gel polish or have a therapeutic touch to help relax your family and friends, you are going to have to get those professional certified qualifications before you can be let loose on the public! After all, it's going to be a professional business and not just a hobby.
You can acquire beauty therapy qualifications from a variety of training organisations. Getting the right qualification is essential as you will also need to obtain insurance and you won't be able to obtain insurance without accredited qualifications. Here at the Institute of Cosmetologie ALL of our courses are fully accredited meaning you can have absolute faith you will be able to acquire the insurance you need.
5. Location
Do you want to have your own premises whether it be high street beauty salon or set up a room at home? Or perhaps mobile is a better option for you?
6. Decide on Treatments
What treatments are you going to offer? Will you do solely nails or will you offer beauty treatments too? A way to answer these questions is to think about what you are really interested in and have a genuine love for. There is no point in doing something if you don't have any passion for it!
7.Get Insurance
This one is so important! Before working on any clients, even if they are models, you need to have insurance to cover you and your clients.
Are you ready to take the next step and launch your beauty business? Maybe you need a little bit more advise on where to start?
